In computerized promoting, "OTO" regularly stands for "One-Time Offer." An OTO could be a showcasing procedure where a extraordinary, time-sensitive offer is displayed to clients quickly after they have made a buy or taken a particular activity, such as marking up for a pamphlet or downloading a free asset.

The reason of an OTO is to energize clients to create an extra buy or upgrade their existing buy by displaying them with a compelling offer that's as it were accessible for a constrained time. OTOs are regularly displayed as upsells or add-ons to the introductory buy and may incorporate rebates, rewards, or elite bargains.

OTOs can be viable in expanding income and maximizing the esteem of each client exchange by capitalizing on their prompt intrigued and engagement. Be that as it may, it's fundamental to guarantee that the OTO is important to the customer's needs and offers honest to goodness esteem to dodge coming over as pushy or salesy.